Web hosting and website builder newbies are in for a treat on Black Friday

Black Friday is the perfect time to get web hosting and website builder services

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With less than a month to go, the countdown toBlack Fridayhas officially begun.

As retailers around the globe start their preparations,web hostingandwebsite builderproviders are already finalizing the deals, promotions and discount codes up for grabs for Black Friday and Cyber Monday.

Some hosting services are even going the extra mile by offering discounts throughout the month of November 2022 - so what’s on offer already?

Hosting and site builder deals loading

Most web hosting providers have opted for price cuts on the most popular services, fromshared hostingandmanaged WordPress hosting, toVPS hostingandWooCommerce.

Although the vast majority of these Black Friday discounts specifically target new customers exclusively, Nexcess has already toldTechRadar Prothat existing customers who need additional hosting accounts can take advantage of its offer.

“At Nexcess, we’ll be having Black Friday all month long. Starting November 1, get 75% off managed WordPress, WooCommerce, andMagento hostingplans. Valid through November 30,” a company spokesperson said.

ScalaHostingwill also be targeting new customers exclusively for Black Friday 2022. With the codeBFCMTECHR22, customers will get 50% off for 12 month terms only, with the deal running from October 28, 2022 till December 31, 2022.

Not quite as long as Scalahosting, butBluehostwill be running its Black Friday deals all month long, with customers set to see a 70% price cut off its Choice Plus package from November 7, 2022 and 75% off its Website and Online Store plans from November 21, 2022. The WordPress hosting provider is additionally slashing the price of itsGoogleWorkspace plans by half.

Web.comalso revealed the promotions new customers can expect in the lead up to Black Friday and Cyber Monday.

“This Black Friday and Cyber Monday, Web.com customers can snag great deals on effortless one-stop web solutions. From November 25th through November 28th, there will be a 25% off sitewide promotion, a 50% discount on Pro Website, and a $1.99 blog domain deal,” a Web.com spokesperson told us.

“Customers can expect bargains on professional services as well, including 50% off ProSEOassist (annual term), Pro Design, and Pro Business Directory setup and 60% off DIY annual. Customers should also stay tuned for new products coming in the post-holiday season.”

Elsewhere,Hostingeris offering 100 SSD GB storage, a free domain and free unlimitedSSL certificatesfor $2.49 per month with an extra 10% off with the coupon codeBLACKFRIDAY.

Website builder service Zyro says it plans to have discounts for its Website and Business plans, but it will start later next week.

TechRadar Proalso spoke with Derek Musso, PR Director atNamecheapwho said: “Looking at what we’ve done in recent years, I think holiday shoppers can expect to see significant discounts from Namecheap for Black Friday and Cyber Monday on a wide range of web products and services.”

Ready for the rush?

According to statistics fromMoosend, 2021 was the most profitable Black Friday and Cyber Monday season for most online businesses.

This year,Future Publishingpredicts that Black Friday will raise $158 billion in sales in the US alone.

Oren Inditzky, VP of Online Stores atWix, thinks that with the right balance of tools for driving traffic, store optimization, and operational functions, business owners can prepare for a successful Black Friday.

“There are many tools that Wix encourages business owners to use on the platform to help drive traffic including email marketing that include coupons and flash sales, an omnichannel approach to increase customer reach via both marketplaces and social media, SEO and influencers,” Inditzky noted.

“Additionally, with flash sales heavily moving the needle with traffic, it’s important to ensure that sites can handle increased usage from the rush and continue to load quickly. Speed is important and Wix has six optimization steps to take. Another key tool is the use of pre-order in order to anticipate inventory needs and allows business owners to get ahead of your competition. Gift cards are also a great tool to combat inflation and supply chain issues.”

Black Friday and Cyber Monday 2022 will be no exception to the current model that sees both days as an opportunity for web hosting and website builder providers to offer competitive deals in order to gain new customers.

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Abigail is a B2B Editor that specializes inweb hostingandwebsite buildernews, features and reviews at TechRadar Pro. She has been a B2B journalist for more than five years covering a wide range of topics in the technology sector from colocation and cloud to data centers and telecommunications. As a B2B web hosting and website builder editor, Abigail also writes how-to guides and deals for the sector, keeping up to date with the latest trends in the hosting industry. Abigail is also extremely keen on commissioning contributed content from experts in the web hosting and website builder field.

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